Weekly MAP observation report: Sample Manufacturer Co.
Week of Oct 5–11, 2026. Prepared by Price Axle.1. Summary
| Measure | Value | What it counts |
|---|---|---|
| Listings in scope | 125 | 25 priority part numbers × 5 agreed dealer sites |
| Checks scheduled | 875 | 125 listings × 7 daily checks, Oct 5–11, 2026 |
| Checks completed | 851 (97.3%) | Completed ÷ scheduled |
| Checks not completed | 24 | Dealer C, Oct 5–7 (see 4) |
| Potential below-MAP observations | 3 | Exact-match listing below the MAP in effect that day, reviewed by a person (see 2) |
| Policy questions | 2 | Listings that can’t be compared until your policy answers (see 3) |
| Listings at or above MAP | 112 | Of 125, by each listing’s most significant status this week (see 6) |
| MAP reference | Policy v2 | Effective Mar 1, 2026 |
2. Potential below-MAP observations (3)
| Ref | Dealer | MPN | Part | Advertised | MAP (v2) | Difference | % of MAP | First seen (CT) | Evidence |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Dealer A | EXM-CAI-4120-BK | Cold-air intake kit, black | $412.99 | $449.00 | −$36.01 | −8.0% | 2026-10-07 09:14 | A-0412 |
| 2 | Dealer A | EXM-STB-2210-RD | Strut tower brace, red | $171.99 | $189.00 | −$17.01 | −9.0% | 2026-10-09 10:02 | A-0587 |
| 3 | Dealer D | EXM-SPR-7781-K | Lowering spring kit | $259.95 | $279.00 | −$19.05 | −6.8% | 2026-10-08 08:47 | D-0233 |
Match: exact MPN for all 3. Difference = advertised − MAP in effect on the capture date.
3. Policy questions (2)
| Ref | Dealer | MPN | What the page showed | Question for you |
|---|---|---|---|---|
| Q1 | Dealer D | EXM-CAI-4120-BK | $429.00 advertised as a bundle with a filter kit | Does your policy apply MAP to bundles at the combined MAP of their parts, or to the main part alone? (Combined: $449.00 + $69.00 = $518.00; Main part alone: $449.00) |
| Q2 | Dealer D | EXM-HDR-5530 | $499.00 shown with “Use code SAVE10” beside the price | Does your policy treat an advertised coupon code as advertising below MAP? |
4. Could not check (24 checks)
| Dealer | Listings | Dates | Checks missed | Reason |
|---|---|---|---|---|
| Dealer C | 8 (MPNs 4–11) | Oct 5–7 | 24 | Access denied (HTTP 403). Checks resumed from Oct 8. |
5. Checks completed by dealer and day (of 25 per day)
| Dealer | Mon 5 | Tue 6 | Wed 7 | Thu 8 | Fri 9 | Sat 10 | Sun 11 | Week (of 175) |
|---|---|---|---|---|---|---|---|---|
| Dealer A | 25 | 25 | 25 | 25 | 25 | 25 | 25 | 175 |
| Dealer B | 25 | 25 | 25 | 25 | 25 | 25 | 25 | 175 |
| Dealer C | 17 | 17 | 17 | 25 | 25 | 25 | 25 | 151 |
| Dealer D | 25 | 25 | 25 | 25 | 25 | 25 | 25 | 175 |
| Dealer E | 25 | 25 | 25 | 25 | 25 | 25 | 25 | 175 |
| All dealers | 851 of 875 | |||||||
6. Listings by dealer (most significant status this week)
| Dealer | At or above MAP | Potential below-MAP | Policy question | Not checked some days | Total |
|---|---|---|---|---|---|
| Dealer A | 23 | 2 | 0 | 0 | 25 |
| Dealer B | 25 | 0 | 0 | 0 | 25 |
| Dealer C | 17 | 0 | 0 | 8 | 25 |
| Dealer D | 22 | 1 | 2 | 0 | 25 |
| Dealer E | 25 | 0 | 0 | 0 | 25 |
| All dealers | 112 | 3 | 2 | 8 | 125 |
7. Changes since last report
| Change | Dealer | MPN | Detail |
|---|---|---|---|
| Resolved | Dealer B | EXM-INT-3305 | Reported Oct 1 at $389.00 vs MAP $399.00. Advertised at $399.00 on every check since Oct 6. |
| Dismissed | Dealer B | EXM-CAI-4120-BK | False match: compared with the polished MAP row ($469.00). Re-matched to the correct row ($449.00); at MAP. |
| Carried over | — | — | None. |
8. Notes
Prices are as advertised on the product page at capture time, not cart or checkout prices. MAP reference: policy v2, effective Mar 1, 2026.
No potential below-MAP observations for a dealer is not proof of compliance. It covers completed checks only, not prices between checks, pages outside the agreed scope or other channels.
This report records advertised prices observed on the listed pages at the listed times. It is not a legal determination of compliance with your policy. We do not contact dealers; any response is your decision. Sample report: all names, part numbers, prices and results are fictional.